How H&M is using technology to shape its future in fashion
By A Mystery Man Writer
Description
H&M Group is hyper-aware of how technology holds the key to a bright future for fashion. CTO Alan Boehme explains why it is so important.
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How H&M is using technology to shape its future in fashion
![How H&M is using technology to shape its future in fashion](https://images.ctfassets.net/feazk3r7m969/5RNYBX5eJ6FoKRqkvI7fkC/270a6f3dc4b2475e45f93228f193acd9/hm_hero_1920x1080.jpg?w=1920&q=70&fm=webp)
Let's Remake - AKQA
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Virtual Fitting H&M - Success Case - NeXR Tech
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H&M Release Innovation Circular Design Story Collection
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H&M Culture And Workplace H&M Careers
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A unique Web3 experience for H&Mbeyond. - DEPT®
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Holograms, AR technology and RFID tags: The store of the future is
![How H&M is using technology to shape its future in fashion](https://career.hm.com/app/uploads/sites/78/2022/03/pillar-3-customer-service-victor-1.jpg)
H&M Culture And Workplace H&M Careers
![How H&M is using technology to shape its future in fashion](https://cdn.vox-cdn.com/thumbor/3Rd4J2x5OhAHHwt6mK7QMMYKHaI=/1400x1400/filters:format(jpeg)/cdn.vox-cdn.com/uploads/chorus_asset/file/19632041/GettyImages_1167509196.jpg)
Fashion Nova, H&M, Zara: Why we can't stop buying fast fashion - Vox
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Taking sustainable fashion to a new level with tech - H&M Group
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H&M Culture And Workplace H&M Careers
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H&M Norway called out for greenwashing in its Conscious collection
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