How Shein's influencer trip to a Chinese factory backfired
By A Mystery Man Writer
Description
As Shein eyes an IPO, the company’s image needs a serious makeover. From stealing indie designers’ work, to violating local labor laws, Shein has fallen out of vogue on social media, so the company invited a group of influencers to tour one of its factories in Guangzhou, China. “I expected the facility to be so […]
![How Shein's influencer trip to a Chinese factory backfired](https://pleated-jeans.com/wp-content/uploads/2023/06/fashion-influencer-is-cancelled-after-promotional-trip-to-shein-factory-backfires-5.jpg)
Fashion Influencer Is Cancelled After Promotional Trip To Shein Factory Backfires
![How Shein's influencer trip to a Chinese factory backfired](https://media.npr.org/assets/img/2023/06/29/gettyimages-1244681603-ccf5b5dad7125fafa286ecdbc327a35db339c028.jpg)
Influencers face backlash after gushing over working conditions at Shein factory : NPR
Danielle Wiley on LinkedIn: Another day, another brand/influencer
![How Shein's influencer trip to a Chinese factory backfired](https://cdn.vox-cdn.com/thumbor/YaVssdlVkyMNqhexvOiZ8nR0E78=/0x0:3000x2000/1200x628/filters:focal(1500x1000:1501x1001)/cdn.vox-cdn.com/uploads/chorus_asset/file/24755153/AParkin_DBaszucki_Decoder_062723.jpg)
Techmeme: Q&A with Roblox CEO David Baszucki on the company adding
![How Shein's influencer trip to a Chinese factory backfired](https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F954d13af-7ec7-4b23-b00c-7c94bd994ee2_940x788.png)
The Shein Influencer Trip Was a New Low - by Amy Odell
![How Shein's influencer trip to a Chinese factory backfired](https://ethically-dressed.com/wp-content/uploads/2023/07/Shein-Brand-Trip.jpg)
This Is Why The SHEIN Brand Trip To China Backfired - Ethically Dressed
![How Shein's influencer trip to a Chinese factory backfired](https://styleonthedot.files.wordpress.com/2023/06/23-06-26-17-03-28-734_deco.jpg)
Shein Factories In China Get The Thumbs-Up – Style on the Dot
![How Shein's influencer trip to a Chinese factory backfired](https://wp.stocktwits.com/wp-content/uploads/sites/2/2023/06/27184436/RIDE_2023-06-27_18-42-49.png)
Economic Optimism Boosts Stocks - Stocktwits
![How Shein's influencer trip to a Chinese factory backfired](https://techcrunch.com/wp-content/uploads/2024/03/sxsw-2024-bumble-on-sb-8.jpg?resize=1200,814)
Shein inks deal with Forever 21 as it looks to boost its reach
![How Shein's influencer trip to a Chinese factory backfired](https://i0.wp.com/hyperallergic-newspack.s3.amazonaws.com/uploads/2023/06/shein-tweet-godfather.jpg?resize=780%2C382&quality=100&ssl=1)
Shein's Influencer Trip Backfires Online
![How Shein's influencer trip to a Chinese factory backfired](https://i.ytimg.com/vi/6PKqNgoyzSE/maxresdefault.jpg)
Influencers' Trip to Shein Warehouse Draws Backlash
![How Shein's influencer trip to a Chinese factory backfired](https://i0.wp.com/www.elle.com.au/wp-content/uploads/sites/6/2023/06/1687839921384_shein1.jpg?resize=1200%2C630&ssl=1)
What Is The Shein Influencer Trip Controversy? We Explain
![How Shein's influencer trip to a Chinese factory backfired](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/publication/logo/b7acd5e4-7cfb-443f-b9a9-7a24bf3ef87b/Express_Checkout_Nate_Rosen_Logo-Profile_2.png)
Express Checkout #31
![How Shein's influencer trip to a Chinese factory backfired](https://s39940.pcdn.co/wp-content/uploads/2021/01/crisis-essential-principles.jpg)
Crisis response lessons from Shein's failed influencer trip - PR Daily
from
per adult (price varies by group size)