Incremental or Radical innovation? – Nirmalya Kumar
By A Mystery Man Writer
Description
Innovation and leadership are two topics in management which have received so much attention from “gurus” that it is hard to say anything new on these subjects. I rarely read articles on these subjects as they tend to suffer from the “old wine in new bottles” curse. Yet, both topics remain vitally important for building…
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CEOs are more than frustrated by marketing's inability to deliver results. Has the profession lost its relevance? Nirmalya Kumar argues that, although
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