Parade CEO Cami Téllez on Victoria's Secret, Underwear, and Opening NYC Store - Bloomberg
By A Mystery Man Writer
Description
Parade has a grand plan to be the ‘next big underwear brand.’ Up next: its first store.
![Parade CEO Cami Téllez on Victoria's Secret, Underwear, and Opening NYC Store - Bloomberg](https://www.instyle.com/thmb/kJqt3Tmunhi8ffyqCMgo6sSDMwA=/1500x0/filters:no_upscale():max_bytes(150000):strip_icc()/10521-parade-thong-sport-embed-744e77c2ae94484986e95913fb5f0619.jpeg)
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![Parade CEO Cami Téllez on Victoria's Secret, Underwear, and Opening NYC Store - Bloomberg](https://cdn.i-scmp.com/sites/default/files/styles/og_image_scmp_live/public/d8/images/canvas/2021/11/25/73aab8c7-cee8-4f3e-8401-89a30fb23fd1_e2987541.jpg?itok=4ocM7IUH)
Victoria's Secret lingerie challenged by Parade, a start-up selling underwear for all body shapes, founded by 24-year-old Cami Téllez
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![Parade CEO Cami Téllez on Victoria's Secret, Underwear, and Opening NYC Store - Bloomberg](https://assets.bwbx.io/images/users/iqjWHBFdfxIU/iwzgIl0qSpFE/v1/-1x-1.jpg)
Parade CEO Cami Téllez on Victoria's Secret, Underwear, and Opening NYC Store - Bloomberg
![Parade CEO Cami Téllez on Victoria's Secret, Underwear, and Opening NYC Store - Bloomberg](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2021/11/16/858e95be-4330-4e66-88e1-d7641079b3b5_0c3a3a7f.jpg)
Victoria's Secret lingerie challenged by Parade, a start-up selling underwear for all body shapes, founded by 24-year-old Cami Téllez
![Parade CEO Cami Téllez on Victoria's Secret, Underwear, and Opening NYC Store - Bloomberg](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2021/11/25/16693ee3-2648-4398-85f5-2511ce7a9cb2_ecfdf7e4.jpg)
Victoria's Secret lingerie challenged by Parade, a start-up selling underwear for all body shapes, founded by 24-year-old Cami Téllez
Parade on Instagram: 24 year old Parade CEO and Founder @Cami.Tellez on our next big move: Parade's first-ever retail store in Soho, NYC. 🎪 Get a sneak peak on @bloombergbusiness via our
![Parade CEO Cami Téllez on Victoria's Secret, Underwear, and Opening NYC Store - Bloomberg](https://assets.bwbx.io/images/users/iqjWHBFdfxIU/ifkCCURpB24E/v1/-1x-1.jpg)
Parade CEO Cami Téllez on Victoria's Secret, Underwear, and Opening NYC Store - Bloomberg
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