OMG' – how did Usher get to headline the Super Bowl? Before striking NFL gold and landing a Skims campaign with Kim Kardashian, the Atlanta rapper lived with Diddy and 'babysat' Beyoncé
By A Mystery Man Writer
Description
The singer, who has been in the biz for three decades and counting, is set to bring his A-game to the biggest gig of the year – but many are asking, how did Usher get to headline the Super Bowl?
First published in 1903, South China Morning Post is Hong Kong’s premier English language newspaper and has the city’s most affluent and influential readership. With a reputation for authoritative, influential and independent reporting on Hong Kong and China. The newspaper is supported with its online publication and its Sunday edition, Sunday Morning Post.
Rumours around the possibility of Taylor Swift performing at this year’s NFL Super Bowl have been sadly, loudly quashed last week, with TMZ confirming that the stage will be all Usher’s. The pressure is mounting on a man that may not have been many people’s first-choice for the highest-profile appearance in pop.
First published in 1903, South China Morning Post is Hong Kong’s premier English language newspaper and has the city’s most affluent and influential readership. With a reputation for authoritative, influential and independent reporting on Hong Kong and China. The newspaper is supported with its online publication and its Sunday edition, Sunday Morning Post.
Rumours around the possibility of Taylor Swift performing at this year’s NFL Super Bowl have been sadly, loudly quashed last week, with TMZ confirming that the stage will be all Usher’s. The pressure is mounting on a man that may not have been many people’s first-choice for the highest-profile appearance in pop.
![OMG' – how did Usher get to headline the Super Bowl? Before striking NFL gold and landing a Skims campaign with Kim Kardashian, the Atlanta rapper lived with Diddy and 'babysat' Beyoncé](https://cdn.i-scmp.com/sites/default/files/styles/768x768/public/d8/images/canvas/2024/02/02/3b30bd3d-e7e9-4a45-b585-281ddb3ac49f_77824e09.jpg?itok=oKarTz5v)
OMG' – how did Usher get to headline the Super Bowl? Before striking NFL gold and landing a Skims campaign with Kim Kardashian, the Atlanta rapper lived with Diddy and 'babysat' Beyoncé
![OMG' – how did Usher get to headline the Super Bowl? Before striking NFL gold and landing a Skims campaign with Kim Kardashian, the Atlanta rapper lived with Diddy and 'babysat' Beyoncé](https://cdn.i-scmp.com/sites/default/files/styles/768x768/public/d8/images/canvas/2024/02/05/8b9ba586-5d87-49ff-a62a-a4db91250304_2f57a7ee.jpg?itok=3C1MZDWi)
OMG' – how did Usher get to headline the Super Bowl? Before striking NFL gold and landing a Skims campaign with Kim Kardashian, the Atlanta rapper lived with Diddy and 'babysat' Beyoncé
![OMG' – how did Usher get to headline the Super Bowl? Before striking NFL gold and landing a Skims campaign with Kim Kardashian, the Atlanta rapper lived with Diddy and 'babysat' Beyoncé](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2024/02/02/8523277f-1d33-4bc2-b4d2-def22b7b7f46_77e70e99.jpg)
OMG' – how did Usher get to headline the Super Bowl? Before striking NFL gold and landing a Skims campaign with Kim Kardashian, the Atlanta rapper lived with Diddy and 'babysat' Beyoncé
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OMG' – how did Usher get to headline the Super Bowl? Before striking NFL gold and landing a Skims campaign with Kim Kardashian, the Atlanta rapper lived with Diddy and 'babysat' Beyoncé
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OMG' – how did Usher get to headline the Super Bowl? Before striking NFL gold and landing a Skims campaign with Kim Kardashian, the Atlanta rapper lived with Diddy and 'babysat' Beyoncé
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Usher Stars in SKIMS Campaign Ahead of Super Bowl Halftime Show Performance
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OMG' – how did Usher get to headline the Super Bowl? Before striking NFL gold and landing a Skims campaign with Kim Kardashian, the Atlanta rapper lived with Diddy and 'babysat' Beyoncé
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