Bonds showcases undies for 'Turtlenecks' and 'Crewnecks' in latest campaign via Clemenger BBDO Melbourne – Campaign Brief
By A Mystery Man Writer
Description
Yes, you read that right, Bonds, Australia’s favourite underwear brand, is starting a national conversation about the underwear needs of men with ‘Turtlenecks’ versus men with ‘Crewnecks’ in a new campaign developed by Clemenger BBDO Melbourne.
![Bonds showcases undies for 'Turtlenecks' and 'Crewnecks' in latest campaign via Clemenger BBDO Melbourne – Campaign Brief](https://asset-cdn.campaignbrief.com/wp-content/uploads/2015/11/05074930/Screen20Shot202015100720at207.36.2720am.jpg)
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![Bonds showcases undies for 'Turtlenecks' and 'Crewnecks' in latest campaign via Clemenger BBDO Melbourne – Campaign Brief](https://fcdn.me/cc1/a52/bonds-underwear-curry-38d4eb588aa850ea8d9fb2b012.jpg?h=260)
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![Bonds showcases undies for 'Turtlenecks' and 'Crewnecks' in latest campaign via Clemenger BBDO Melbourne – Campaign Brief](https://www.bonds.com.au/media/amasty/blog/200522-DamnDry-hero_1.png)
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![Bonds showcases undies for 'Turtlenecks' and 'Crewnecks' in latest campaign via Clemenger BBDO Melbourne – Campaign Brief](https://www.bonds.com.au/media/amasty/blog/thumbnail/StephLauraOCA_2020_2.jpg)
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![Bonds showcases undies for 'Turtlenecks' and 'Crewnecks' in latest campaign via Clemenger BBDO Melbourne – Campaign Brief](http://www.thestable.com.au/wp-content/uploads/2016/08/Bonds-Clemenger-Fathers-Day-main-700x289.png)
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![Bonds showcases undies for 'Turtlenecks' and 'Crewnecks' in latest campaign via Clemenger BBDO Melbourne – Campaign Brief](https://www.bonds.com.au/media/amasty/blog/210621-pride-astrid_1.png)
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![Bonds showcases undies for 'Turtlenecks' and 'Crewnecks' in latest campaign via Clemenger BBDO Melbourne – Campaign Brief](https://www.marketingmag.com.au/wp-content/uploads/2022/04/Screen-Shot-2016-04-20-at-11.52.19-AM-394x218.png)
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![Bonds showcases undies for 'Turtlenecks' and 'Crewnecks' in latest campaign via Clemenger BBDO Melbourne – Campaign Brief](https://www.bonds.com.au/media/amasty/blog/2021-02-22-Feelthelove-hero_5.png)
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![Bonds showcases undies for 'Turtlenecks' and 'Crewnecks' in latest campaign via Clemenger BBDO Melbourne – Campaign Brief](https://mumbrella.com.au/wp-content/uploads/2016/08/FathersDay-Social-52.jpg)
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