Poshmark CEO: Influencers 'pretty much driving our consumption
By A Mystery Man Writer
Description
Watch the interview above as Poshmark CEO Manish Chandra tells Yahoo Finance Live how consumer spending has shifted over the last several months. Chandra notes that, right now, consumers "are spending on very fast-moving trends," such as Barbie-core and Y2K. Chandra also discusses how Poshmark tries to create "a very social experience." Part of that experience comes from influencers and content creators, who Chandra says help drive growth from micro-communities, such as working dads or pickleball players. "Each of those communities have different fashion needs, different clothing needs, and creators or influencers help drive that growth for us and that community," Chandra said.
Watch the interview above as Poshmark CEO Manish Chandra tells Yahoo Finance Live how consumer spending has shifted over the last several months. Chandra
Watch the interview above as Poshmark CEO Manish Chandra tells Yahoo Finance Live how consumer spending has shifted over the last several months. Chandra
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