Market-shaping strategies: A conceptual framework for generating market outcomes - ScienceDirect
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Conceptualizing the Circular Economy (Revisited): An Analysis of
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Unintentionality in market shaping – A multiple case study of
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Marketing performance assessment and accountability: Process and
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Market-shaping roles – Exploring actor roles in the shaping of the
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Market-shaping strategies: A conceptual framework for generating
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Sustainability, Free Full-Text
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Linking the potentials of extended digital marketing impact and
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Market-shaping strategies: A conceptual framework for generating
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Market shaping MNCs in emerging markets - stakeholder engagement
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The ins and outs of market shaping: Exclusion as a darkside
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PDF] Market-shaping strategies: A conceptual framework for
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Leveraging big data for strategic marketing: A dynamic
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