Letter from gen Z: why thrifting is the future of fashion
By A Mystery Man Writer
Description
Amid a growing trend of brands investing in resale opportunities – and on the heels of ’s acquisition of secondhand shopping app Depop for $1.6bn – it’s more apparent than ever that today’s consumers demand sustainable fashion. The Drum’s resident gen Z expert Emily Johnson examines why thrifting is more than just a trend – and how brands can make the most of the ‘vintage’ and ‘upcycling’ movements.
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Depop - Recent News & Activity
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Depop - Recent News & Activity
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The Future of Fashion Resale - BoF INSIGHTS
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PDF) U.S. Generation Z Consumers' Motivations and Purchase
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Depop - Recent News & Activity
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Generation Z: Everything Social Marketers Need to Know
From thrift stores to your fingertips: The future of second-hand
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Opinion The Drum
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The Gen Z Thrifting Trend
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