How an Ill-Fitting Bra Inspired ThirdLove Co-Founder Heidi Zak to Design a Better One
By A Mystery Man Writer
Description
Trouble getting ready for a holiday party turned into a winning idea.
![How an Ill-Fitting Bra Inspired ThirdLove Co-Founder Heidi Zak to Design a Better One](http://www.cocapsules.com/cdn/shop/articles/undergarments_9_wide.jpg?v=1566875336)
MENTIONING THE UNMENTIONABLES – CoCapsules
![How an Ill-Fitting Bra Inspired ThirdLove Co-Founder Heidi Zak to Design a Better One](https://media.cnn.com/api/v1/images/stellar/prod/200324104512-thirdlove24-7-classic-t-shirt-bra.jpg?q=x_0,y_0,h_956,w_1700,c_fill)
We tried the bra that thousands agree is the most comfortable on
![How an Ill-Fitting Bra Inspired ThirdLove Co-Founder Heidi Zak to Design a Better One](https://www.thirdlove.com/cdn/shop/files/heidi_rael_7f094a2c-e787-4104-895b-266fa9998b45_900x.png?v=1709074404)
Our Story: To Each, Her Own – ThirdLove
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At ThirdLove, just one area of innovation isn't enough
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Bra Shopping Made Smarter: ThirdLove on Good Morning America - ThirdLove
![How an Ill-Fitting Bra Inspired ThirdLove Co-Founder Heidi Zak to Design a Better One](https://cupofjo.com/wp-content/uploads/2018/01/thirdlove_bras_15.jpg)
13 Questions for a Bra Whisperer
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Q&A: The Women Trying to Revolutionize Bra Sizing
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Bra sizing is wildly confusing. Her company seeks to change that
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The Evolution of Diversity and Inclusivity in Bra Sizing - Sizer
![How an Ill-Fitting Bra Inspired ThirdLove Co-Founder Heidi Zak to Design a Better One](https://www.ocregister.com/wp-content/uploads/2022/02/OCR-L-THIRDLOVE-QA-02XX-lede.jpg?w=1024)
Why ThirdLove is joining a retail migration back to the mall – Orange County Register
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ThirdLove
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ThirdLove, In Your Words - ThirdLove
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