Zara Kicks Off First Lingerie Collection With New Campaign - PAPER
By A Mystery Man Writer
Description
Zara is expanding into the lingerie category for the first time with a new black and white campaign.
The company launched the new category with a campaign titled The Female Gaze.
The company launched the new category with a campaign titled The Female Gaze.
![Zara Kicks Off First Lingerie Collection With New Campaign - PAPER](https://images.squarespace-cdn.com/content/v1/55f45174e4b0fb5d95b07f39/1606937617879-6TQNPLWR0WJQ8Q8FNLTJ/Zara+Lingerie+Fall+2020+by+Annemarieke+Van+Drimmelen++%282%29.jpg)
Annemarieke van Drimmelen's 'The Female Gaze' Focus for Zara
![Zara Kicks Off First Lingerie Collection With New Campaign - PAPER](https://assets.rebelmouse.io/eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJpbWFnZSI6Imh0dHBzOi8vYXNzZXRzLnJibC5tcy8yMjU5OTUzMi9vcmlnaW4uanBnIiwiZXhwaXJlc19hdCI6MTcxODk3MTY4NX0.kjj4muFULsQpZAMnxT7OJYW79EuvGFVpLlYfjt1uV64/img.jpg?width=784&quality=100)
Zara's Invisible Man Jeans Have Become a Meme - PAPER Magazine
![Zara Kicks Off First Lingerie Collection With New Campaign - PAPER](https://i.guim.co.uk/img/media/dbccad2c5010d9491b57b72b60bd88ed7d7de4b5/0_344_1584_950/master/1584.jpg?width=1200&height=630&quality=85&auto=format&fit=crop&overlay-align=bottom%2Cleft&overlay-width=100p&overlay-base64=L2ltZy9zdGF0aWMvb3ZlcmxheXMvdGctZGVmYXVsdC5wbmc&s=d1b625502876b4df3db1a0a8dc5add5a)
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Zara Debuts Sexy & Comfy Lingerie Collection For Fall
![Zara Kicks Off First Lingerie Collection With New Campaign - PAPER](https://assets.rebelmouse.io/eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJpbWFnZSI6Imh0dHBzOi8vYXNzZXRzLnJibC5tcy8yNDU2MjA2Mi9vcmlnaW4ucG5nIiwiZXhwaXJlc19hdCI6MTc1MDUwMjc1NX0.P-sNXxrZditRc3LWL2DSZ2QpIA7uFP-9TJcarmeryvk/img.png?width=1200&height=800&quality=100&coordinates=0%2C74%2C0%2C75)
Zara Kicks Off First Lingerie Collection With New Campaign - PAPER
![Zara Kicks Off First Lingerie Collection With New Campaign - PAPER](https://media.glamourmagazine.co.uk/photos/61388f373bf019dd15687151/master/w_320%2Cc_limit/47_p63_680_ensemble__p.jpg)
Zara Launches Beautiful Debut Lingerie Collection
from
per adult (price varies by group size)