Shein Buys Online Fashion Brand Missguided From Frasers Group
By A Mystery Man Writer
Description
Shein has purchased Missguided from Frasers, and will license the IP to a new joint venture company part-owned by Missguided’s founder, Nitin Passi.
![Shein Buys Online Fashion Brand Missguided From Frasers Group](https://wwd.com/wp-content/uploads/2023/11/Emilia-Wickstead-Resort-24-Look-5-Hannah-Traore.jpg?w=390&h=550&crop=1)
Samantha Conti – Page 12 – WWD
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Frasers Group - Recent News & Activity
![Shein Buys Online Fashion Brand Missguided From Frasers Group](https://i2-prod.business-live.co.uk/incoming/article27063630.ece/ALTERNATES/s810/0_AO-Parklands-Office.jpg)
Frasers Group - Recent News & Activity
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WWD – Page 317 – Women's Wear Daily brings you breaking news about the fashion industry, designers, celebrity trend setters, and extensive coverage of fashion week.
![Shein Buys Online Fashion Brand Missguided From Frasers Group](https://cdn.tracxn.com/images/seo/social/companies/missguided-overview-1709946236607.webp)
Missguided - Company Profile - Tracxn
Authentic Brands Group Inks Deal With Shein for Forever 21
![Shein Buys Online Fashion Brand Missguided From Frasers Group](https://wwd.com/wp-content/uploads/2023/10/Ivan-Bart-1.jpg?crop=0px%2C0px%2C639px%2C358px&resize=681%2C383)
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from
per adult (price varies by group size)